Digital Marketing
Facebook for Business…Like a Boss
Facebook for business? Without a doubt. Here is why. Facebook has become a keystone of our society since its advent in 2005. It is arguably the biggest innovation of our society since the internet. In fact, when I was a Graduate Teaching Assistant, I would joke with my students on the first day of class, “Do…
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What is Digital Marketing?
Digital marketing is a catch-all phrase that covers the varied online marketing efforts a business can engage in. Leveraging the technologies available on the web, things like search engines, social media, email, video, and websites, digital marketing becomes a very powerful way for a business to engage current and prospective customers. People spend a lot of time on…
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